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Visions for Children e.V. is a Hamburg-based association that works to improve learning conditions and the quality of education in schools in areas of crisis or war. The association wanted a more contemporary and progressive look for its external image. The new visual identity is based on values such as equal opportunities and respect, which are reflected in the tonality of texts, but also in the visual language. Based on the old design, a new logo, a new color scheme, a website, a donation store, an annual report and various illustrations were created.